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Topic - Experiential Marketing

Experiential Marketing

Experiential Marketing Trends for Hotels

Connecting with potential guests using immersive, experiential advertising can build a hotel's brand recognition and customer base. An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services. Millennials now outnumber everyone else; this crowd loves to travel, and they place a high value on experiences. If you haven't considered fine-tuning your marketing tactics to include interactive, inventive campaigns and experience-based branding, you could be missing out on worthwhile leads.




Full Service Social Media Marketing Agency For Hospitality Is Launched

Lodging Interactive, an award winning leading interactive agency servicing the hospitality industry, today announced the introduction of its CoMMingle Social Media Marketing Agency operating division. Through a dedicated team of social media experts and proprietary technologies, CoMMingle offers a focused approach addressing all aspects of hospitality social media marketing.


JetBlue Asks Its Fliers to Keep Spreading the Word

Almost 30 years ago, advertising for Pan American World Airways introduced a slogan, 'You can’t beat the experience,' which was ahead of its time in prefiguring the 21st-century focus by marketers on customer experiences with their brands.


This Week on VFM Leonardo's VTV: The New Luxury - Experience, Not Status

Educational video series featuring weekly interviews with hotel and travel industry experts launches new episode 'The New Luxury - Experience, Not Status' with Bonnie Knutson, Professor at the Michigan State University School of Hospitality Business and host John McAuliffe, VFM Leonardo's Chief Marketing Officer.