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North American Hotel News

Dynamic Pricing
Photo by Sebastiano Piazzi on Unsplash

What Your Hotel Booking Performance Can Tell You About Demand Patterns - By Ewa Gabara

Searching for demand patterns for your property is like traveling to the past and then going to the future to forecast how to set up your hotel for success. And no, it's not a 'Back to the Future' movie scene. Instead of a time machine, you need data on your hotel's booking performance from your property management system. After reading this article, you will learn how an effective analysis of your property's booking performance will help you better understand your property's demand patterns and how to leverage them to maximize revenue and occupancy.

Taxation
Roll of American dollar banknotes tightened with band - Pexels

AAHOA, ORLA Monitor Proposed Use of Hotel Tax Revenue by City of Salem, OR

The City of Salem, OR, has found an alternate solution to its initial plan to use transient lodging tax dollars for library funding gaps. Instead, it will use funds from the American Rescue Plan Act. AAHOA (Asian American Hotel Owners Association) and ORLA (Oregon Restaurant & Lodging Association) proactively watch attempts from local municipalities to use protected lodging tax dollars for purposes other than tourism.

Group Booking Technology
Image Credit Tripleseat

Understanding the Hotel Compset: Why Your Hotel Should Develop One - By Elizabeth Smith

Consumers want to find the best value and guest experience for their money. They are already analyzing room rates, special packages, services, amenities, and more. Knowing this information can significantly impact how you position your property, attract more business, and ultimately, drive revenue. Here's a closer look at how to define your competitor set and leverage this knowledge to strategize to become the top hotel choice.

Google Hotel Ads
Google Ads graphic - Unsplash+

Google Hotel Ads: Everything You Need to Know - By Jeremy Razook

Hoteliers should be no stranger to Google Hotel Ads. But if you have yet to dip your toes into the waters of metasearch advertising, Google Hotel Ads is the place to start. In this guide, you'll learn about the whats, whys, wheres, and hows of Google Hotel Ads, plus helpful tips and specialist support if you need it. Let’s dive in.

Hotel Transaction Chicago
Hotel Versey in Chicago, Illinois Sold

Hotel Versey in Chicago, Illinois Sold

NexGen Hotels today announced the acquisition of the Hotel Versey in Chicago, Illinois. Located at 644 W Diversey Parkway, the 137-room hotel will be managed by Genuine Hospitality Group of St. Louis, Missouri.

Luxury Hotels
A person at a pool - Unsplash+

The Next Achievement in Hotels: Quiet Luxury - By Mandy Murry

'IFYKYK' is the unspoken acronym for quiet luxury. It has sprawled beyond HBO's 'Succession' fashion and is now very much the center of travel. Where can one go to stay and experience the ultimate hospitality and great R&R without being looked up and down by others prying to see if their Louis Vuitton is this season?

Artificial Intelligence
Image Credit HSMAI

AI Powers Wisdom Work and Reduces Routine Tasks: Transforming the Workplace Landscape

With its ability to process vast amounts of data, AI is becoming indispensable, with the power to significantly enhance operational efficiency and transform core functions within the sector. We explore this in the excerpt from the HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimization Talent 2023-2024.