Rising gas prices wont stop Americans from hitting the road this summer with 49% planning a summer vacation according to a new survey from Yahoo! Travel.
58% of those survey stated that gas prices won’t affect how far they are willing to drive for vacation. The survey of 1,000 men and women age 18-64 explored American’s plans for summer travel.
Key survey highlights include:
Exploring the USA
69% of respondents said they would spend their summer vacation in the United States. Could the “staycation” be a thing of the past? Only 13% will remain in their home state according to the Yahoo! Travel survey.
Road Tripping
Although gas prices soared during the past year most vacationers will be road-tripping (53%) to their destination. A little less than half (48%) will fly to their destination, with those between 18 and 34 most likely to take to the air (56%). Of those who fly, 18% plan to go abroad.
Saving while on vacation
Most vacationers (43%) will spend about the same amount of money that they did last year on their summer trip, while about 28% will have a bit more money to spend this year.
What will people be giving up in order to save?
| • | Shopping | 42% | ||||||
| • | Restaurants | 20% | ||||||
| • | Hotels | 18% | ||||||
| • | Activities | 11% | ||||||
| • | Transportation | 7% | ||||||
If times weren’t tight and they had more money to spend this year, our survey found people would spend on:
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More activities | 40% | ||||||
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Upgraded hotel | 20% | ||||||
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More shopping | 17% | ||||||
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Expensive restaurants | 13% | ||||||
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Upgrade transportation | 7% | ||||||
How to book
The survey showed that the most popular way to book a vacation is on a travel website, with 60% booking it this way. Another 17% will book with mobile apps or social media, 13%. The most common ways to book hotel stays are directly with the hotel (41%) or on a travel website (38%).
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About the Survey:
Yahoo! Travel survey of consumers was conducted in March 2012. We interviewed n=1,000 Americans ages 18 to 64 representative of the U.S. online population via an online quantitative survey.