While some travel industry players have found Google's tweaks to be inconsequential, others said they have seen a traffic dip that could hurt business.
Google seems to be testing new filter options for hotel listings within Google Business Profiles. When you click on a specific hotel, Google can show filters for reviews, dates, guests and about the hotel.
Google has published a fresh installment of its educational video series 'How Search Works,' explaining how its search engine discovers and accesses web pages through crawling.
Google Search may have a bug in the European regions with hotel listings being hijacked by spammy sites.
Ready to stop being a hidden gem and become a sought-after destination? This article dives into the hotel SEO trends and actionable tips that will help boost your organic rankings in 2024.
But Almost Half of Its Revenue Now Comes From 1 of the Hottest Growth Platforms in the Entire Travel Industry
A survey conducted by WYSE Travel Confederation among 57,000 travelers under the age of 30, revealed that 47% of this demographic book their accommodation on OTAs! It's a figure that's prompting more and more hoteliers to take an interest in the matter and promote their hotel websites.
TravelBoom has successfully developed and launched four captivatingwebsites for Firefall Ranch, TPC Myrtle Beach, The Rusk House, and Innisfree Hotels.
If you want to boost your hotel SEO, you'll want to incorporate these link strategies for hotels into your digital marketing repertoire. If you're a hotelier looking to take the next step with their hotel marketing skills, link building can be a rewarding opportunity. This article is meant to show you strategies that could lead to link building opportunities.
Walmart is the latest company to suspend advertising on X (formerly Twitter). The US-based retail giant joins several prominent brands, including Apple, Sony, IBM and Disney, to withdraw advertising on the social media platform, in response to Elon Musk's endorsement of an antisemitic conspiracy theory in November.