In everyday settings like elevators, subways, or conference rooms, one often encounters a familiar scent: McDonald's. Though unseen, its presence is unmistakable, akin to the brand's iconic logo or jingle. That is why McDonald's Netherlands leveraged their iconic smell in their latest campaign.
Conrad Hotels & Resorts announced today the launch of the Conrad 5/5/5 Tour for which the brand will dispatch five hand-picked, international digital influencers and photographers to visit five select Conrad properties around the world – Conrad Algarve, Conrad Miami, Conrad Dubai, Conrad Seoul and Conrad Pezula – over the course of five weeks for the ultimate travel assignment.
Conrad Connections is a digital documentary series, available on Facebook, in which globally renowned cultural curators and opinion leaders discuss what they find inspirational about their home cities.
Waldorf Astoria Hotels & Resorts and Conrad Hotels & Resorts announced the launch of individual magazines available both in-room and online, each with a distinct voice and point of view offering inspiring design, arts, culinary, style and travel content from preeminent lifestyle writers.
The company is touring the U.S. and Canada with a custom-made semi-truck that features a complete hotel room that is a perfect replica of a NextGen room.
Winners Will Be Honored at Adrian Awards Gala Jan. 31, 2011 in New York City
'Love the one you’re with!' What a great anthem of the spirited, hedonistic early 1970’s by Stephen Stills. Expanding the theme, we could belt out, 'Love the ones who love you!' And, that is the chorus missed by most Destination Marketing Organizations.
The Roger Smith Hotel in New York was an early adopter of social media, having launched a video-based blog way back in 2006, the equivalent of the swinging sixties in internet years.