Tru by Hilton Jacksonville West Hotel Opens in Florida

LBA Hospitality announced the grand opening of Tru by Hilton Jacksonville West. Located at 4142 Perimeter Industrial Parkway, this new hotel marks the latest addition to the Tru by Hilton brand and represents LBA's first collaboration with Pritchard Hospitality, LLC.

"The opening of Tru Jacksonville West marks a significant milestone for LBA Hospitality, showcasing our dedication to collaborating with outstanding partners like Pritchard Hospitality, LLC," said Beau Benton, President of LBA Hospitality. "As a dynamic and forward-thinking brand, we are thrilled to introduce Tru by Hilton Jacksonville West as the newest addition to our portfolio."

Situated in Perimeter West Industrial Park, this four-story, 82-room hotel enjoys a prime location surrounded by prominent commercial landmarks, including an Amazon distribution center, a UPS customer center, and the CSX Intermodal center. Just 15 minutes from JAX Airport, Tru Jacksonville West caters to both business and leisure travelers, offering innovative and comfortable accommodations near key attractions such as the Jacksonville Equestrian Center, downtown Jacksonville, and the beautiful beaches of Northeast Florida.

Owned by Pritchard Hospitality LLC and managed by LBA Hospitality, this Jacksonville, FL hotel is the first Tru hotel to join LBA's portfolio of 111 hotels, which includes properties from Marriott, IHG, Hyatt, and independent brands, along with 51 Hilton branded properties. With a proven track record providing award winning hospitality, LBA brings a wealth of expertise and a commitment to unparalleled guest service to this exciting new venture.