From sustainable practices to cutting-edge technology, we've identified seven travel industry trends that are redefining the future of the travel industry and reshaping business travel solutions.
While hybrid corporate events may be the future of modern meetings and conferences, planning and hosting one poses some unique challenges. If you're wondering how to host the best hybrid event, this guide covers it all. You'll learn everything from what hybrid events are and the benefits they deliver to how to plan a hybrid conference that delivers on your goals along with some hybrid event ideas to make it successful.
Meeting professionals in Latin America are shown to have the highest levels of optimism of any region when it comes to the health of the meetings and events industry. In fact, 86% said they would rank themselves as 8 or higher on a scale of 1-10. An impressive number. And 73% expect their meeting spend to increase from 63% in 2023.
Meeting professionals in this region are expecting a steady overall increase in activity in 2024. This steady increase balances growth with cautious optimism in most categories due to a variety of factors.
Slightly more conservative across the board, yet positive in outlook, European meeting professionals expect a moderate increase in activity level compared to North and Latin American regions. However, high levels of optimism regarding the overall health of the industry are firmly in place. 79% said they would rank their confidence level as 8 or higher on a scale of 1 to 10.
According to Global Business Travel Association's 2023 report, The State of Climate Action in Business Travel, sustainability is becoming a key consideration in corporate travel programs and measuring emissions is a major responsibility of travel buyers.
The report reveals that Canadians rank as the second highest global market for anticipated average trip spend and are prioritizing spontaneous, bucket list, and once in a lifetime vacations.
American Express Releases 2024 Global Travel Trends Report
The Consulting team at American Express Global Business Travel (Amex GBT) highlights trends that will shape our industry - and its impact on the wider world - across the domains of pricing, technology, future of work, and corporate responsibility.
Porto Cervo, Italy; San Miguel De Allende, Mexico; Udaipur, India; and Zermatt, Switzerland are among the top places to visit