It's important to plan an effective strategy to drive direct bookings and attract potential guests to your property. Here are 6 easy ways hoteliers can drive direct bookings in 2024 and beyond.
Feeling the holiday rush? We've got your back with some dazzling last-minute ideas to sprinkle joy and boost your brand using STAAH vouchers.
In the dynamic world of hotel reservations, capitalizing on your website’s potential is vital for hoteliers. With 60% of visitors to Online Travel Agencies (OTAs) eventually checking out your website, the opportunity to secure commission-free direct bookings is substantial.
The ever-changing landscape of SEO keeps hotel marketers on their toes. Here we delve into some pivotal considerations for your 2024 and beyond strategy.
In the age of digital word-of-mouth, the impact of online guest reviews on your bookings cannot be overstated. According to TripAdvisor, a staggering 83% of travelers consult online reviews before making hotel reservations, with 80% of them reading between 6 to 12 reviews before making their final decision.
There is no definitive guide to social media marketing because social media is constantly evolving. But the tips in this article can help you always stay ahead of the curve.
Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing strategy.
The alliance is aimed to boost Archipelago’s plug-and-play solution to increase leads and revenue for its clients. The plug-and-play service by Archipelago follows an audit and fix process with the aim of improving online connectivity for all its clients and converting every connected channel into a revenue-generating machine.
In the fast-evolving landscape of the hospitality industry, cloud-based software solutions have become indispensable for staying competitive.
When it comes to enhancing direct bookings, having a top-notch Booking Engine is just the beginning. Having an effective marketing plan comes into hand to help you drive more bookings.