• Rendering of Phuket Nai Yang Beach, Vignette Collection   

IHG Hotels & Resorts announced the signing of its sixth Vignette Collection property in Thailand, a beachfront resort along Nai Yang Beach in Phuket.

Opening in 2028, Phuket Nai Yang Beach, Vignette Collection will be the third Vignette Collection property with partner Dinso Resort Co. Ltd, joining the recently-opened Dinso Resort & Villas Phuket, Vignette Collection and an upcoming Dinso Resort & Villas Koh Chang, Vignette Collection.   

Saowarin Chanprakaisi, Senior Director, Development for South East Asia and Korea, IHG Hotels & Resorts said: “We’re delighted that our latest signing bolsters the strong pipeline for Vignette Collection to represent six Vignette Collection properties in Thailand. This shows the brand’s strong appeal to our partners, who are retaining the distinctive identities of their hotels, while benefiting from IHG’s global scale, Luxury & Lifestyle expertise, and powerful IHG One Rewards loyalty programme.  

“IHG continues to grow in Phuket with eight open properties across six IHG brands, and another five in the pipeline. Having such a strong and broad presence in the market ensures we’re offering a wide range of stay experiences, catering to the needs of all travellers.”

Central to Vignette Collection is the balance of individuality and belonging. A family of like-minded hotels, each Vignette Collection property is entirely individual in its identity yet united by the vision to offer a more authentic way to travel.

Chanprakaisi continues: “The successful brand debut of , which has been making waves with guests through its ‘one-of-a-kind’ stays, followed closely by the recent opening of Dinso Resort & Villas Phuket, Vignette Collection have shown the appeal of the Vignette Collection brand for guests seeking distinct travel experiences in destinations to remember.” 

Located on the Southern tip of Nai Yang Beach, Phuket Nai Yang Beach, Vignette Collection, will be a short 15-minute drive from Phuket International Airport and an hour from Phuket Town and Patong Beach. Offering 115 rooms and suites with views of the Andaman Sea and nearby wildlife parks, the property will feature eight Presidential Suites – each measuring 200 square metres – four restaurants, a rooftop bar, meeting spaces of more than 480 square metres, a swimming pool, fitness centre and spa.  

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Pattranit Mahattanawisit, Managing Director, Dinso Resort Co., Ltd said: “Converting to the Vignette Collection brand has made an impact to Dinso Resort & Villas Phuket, Vignette Collection and we look forward to working closely with the IHG team on three Vignette Collection properties in Phuket. Phuket has maintained its reputation and enduring appeal as one of the world’s top tourism destinations, while undergoing a rapid transformation to also be a leading location for domestic travellers.  

“Increasingly, we see a desire for distinctive lifestyle-led experiences and unique services, which Phuket Nai Yang Beach, Vignette Collection will be poised to provide – a thoughtfully designed and sustainably developed boutique property, which will be one of the first internationally branded hotels in the area.”

Phuket Tourist Association (PTA) targeted the arrival of 14 million international and domestic tourists by the end of 2023, with overseas visitors having already exceeded pre-Covid levels. It is committed to investing in the island through infrastructure projects aimed at promoting tourism – including a second airport and the improvement of land and air transport facilities, such as the construction of the 3.98km Kathu-Patong expressway and 30.26km Muang Mai-Koh Kaew Kathu expressway.  

Nai Yang Beach, Phuket Nai Yang Beach, Vignette Collection will cater to those seeking ready access to the nearby Sirinat National Park – a conservation site for marine life with a three-kilometre-long white sand beach – and two nearby 18-hole championship golf courses.