Advance Market Intelligence
UNWTO and Telefónica Partner To Help Destinations Use Data and AI to Drive Tourism's Sustainable Recovery
The World Tourism Organization (UNWTO) has strengthened its partnership with Telefónica, the Spanish multinational telecommunications company. As tourism restarts around the world, Telefonica deepens its collaboration with the United Nations specialized agency to advance market intelligence in order to accelerate the sector’s recovery from the impact of COVID-19.