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Topic - Hotel Reputation Management Page 3

Hotel Reputation Management

The Contactless Guest Journey - How to Inspire a Positive Reputation Every Step of the Way - By Laura Badiu

When it comes to the guest experience, we have long ceased to refer to a single time and place - it’s called a journey for a reason. The overall experience, which goes to impact the final feedback and therefore, the hotel’s online reputation, doesn’t start with the check-in process; hoteliers have a chance to make a positive impression even before the guests step foot in the hotel. In fact, the guest experience begins with consideration, ahead of the search and booking phase, which can happen months in advance of the actual stay.


Hotel Reputation Management

Hotel Impact Scores During Crisis - The Good, The Bad, And The Ugly - By Laura Badiu

There are many things that influence a hotel’s reputation and overall success. While being on top of every single one can easily become overwhelming, the good news is that all aspects of a hotel experience can easily be analyzed through guest feedback. The way travelers rate different categories, amenities, or services has a significant impact on a hotel’s overall score. Especially during these times of crisis, travelers rely heavily on the opinion of previous guests when making a booking decision and are more likely to judge the hotel stay through a different, more selective and cautious perspective.


Hotel Reputation Management

Hotel Reputation Management Part 2: How to Maintain and Improve a Good Reputation

Last week we discussed how to repair a damaged reputation. But what if you already have a good reputation? If your reputation is good you don’t want to get complacent. Regardless of what kind of reputation you currently have among past guests and interested travelers, more work can and should be done in order to ensure the future success of your business.


Hotel Reputation Management

Hotel Reputation Management Part 1: How to Repair a Damaged Reputation

In the hospitality and travel industry, a property lives and dies by their reputation. In order to boost guest loyalty, get more referrals, and continue growing your business year after year, you have to spend time proactively managing your reputation. For some property managers, reputation management might involve working to fix a damaged reputation, and for others, it might simply mean doing what you can to improve the already-good reputation that you’ve worked hard to establish and maintain as a business over the years.



Hotel Reputation Management

Lodging Interactive Launches Industry First Real-Time Reputation Management

CoMMingle LiveSM provides the highest level of reputation management by writing and posting guest review responses on all major OTA’s, social media platforms and for major hotel brands. The service also ensures franchised properties remain in compliance with brand guidelines while maximizing brand quality scores.




Hotel Reputation Management

SiteMinder Lands Its 30,000th Customer in River Palace Hotel

SiteMinder has secured River Palace Hotel in Italy to achieve its most recent milestone and continue its strong trajectory in the dynamic European region where forty percent of its hotel customers today are based.


Hotel Reputation Management

Boulevard Hotéis Launches New Hotel Websites, Grows Online Bookings Almost 40% With SiteMinder

Online bookings are on the up for a hotel group located in one of Brazil’s largest cities, only months after launching new hotel websites powered by SiteMinder. Boulevard Hotéis, which caters for both leisure and corporate travelers in the stunning metropolis of Belo Horizonte, Brazil, reports online bookings have grown 38 percent and the group is showcasing the best it has to offer for the first time.


Hotel Reputation Management

Imlauer Hotels Welcomes a New World of Guests With SiteMinder

Using SiteMinder’s technology, Imlauer Hotels can now market and sell its rooms on 350 of the world’s top hotel booking channels. The increased reach gives the hotel group the opportunity to boost reservations and revenue, and attract larger segments of both the corporate and leisure markets it caters for.