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Topic - Budget Planning




Budget Planning

Is the Annual Budget Process Still a Necessary Evil for Hotels? - By Kathrin Cockhill

For hotels, the annual budget process is like a high-stakes poker game in which the owners keep their cards close to their chest and the operators try to guess what cards they’re holding and if they’re bluffing. By the time everyone shows their hands and the year kicks in, the game has often changed significantly, and all bets are off.



Preparedness

Nobody Has a Crystal Ball - By Amy Infante

There is a lot of uncertainty and mixed signals, and nobody has a crystal ball. I met with the HSMAI Sales Advisory Board to talk about how sales leadership, in particular, is preparing teams and resources during these uncertain times.



Budget Planning

The Budget Process - What Do We Do Differently? - By Monika Morrobel

Last month the Revenue Optimization Advisory Board met for a discussion of the budget process. A timely topic, as many companies are in the midst of developing budgets and preparing for 2023. I posed the question, is budgeting a waste of time when it is rarely accurate anyways?