Although some have tasted the economic recovery, the toughest rebound will be in Gaming, for it is dependent upon the discretionary dollar and is entertainment. Now is the time to repackage and refocus, for memories do fade, and your audience needs to be wooed anew. It is all about the Player Experience.
The 2011 Compendium has been released by the Cornell Center for Hospitality Research (CHR). The compendium provides a convenient compilation of the CHR’s 2010 publications, arranged by topic. CHR publications include Cornell Hospitality Reports, Cornell Hospitality Tools, and Cornell Hospitality Roundtable Proceedings, as well as the Cornell Hospitality Quarterly.
The results of the survey indicate a shift in satisfaction of rewards currently offered by loyalty programs and demonstrates the need for a wider array of reward options to effectively engage and excite today's consumers - and especially frequent travelers.
Loyalty Programs Continue to Thrive as Consumers Resume their Travel Habits
If only I had all the money in the world and all the right contacts, I would be a Club Member everywhere.
Epsilon Study 'Checks In' On Consumer Attitudes and Preferences about Hotel Marketing Programs
New Brand To Pursue Growth in Europe and Latin America
Considered one of the most prestigious awards in travel marketing, the deadline to submit entries in The Hospitality Sales and Marketing Association International (HSMAI) 54th annual HSMAI Adrian Awards competition is Sept. 10, 2010.
Sept. 10 is Final Deadline for Entries and 'Top 25' Nominations
(Derived from Spanish Rapido=Rapid, Zumbido=Buzz) generates rapid buzz for hotels, airlines and online travel agents (OTAs) on social networks