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TravelNet Solutions News

Webcast With Doug Kennedy

TRACK Hospitality Software Hosts Webcast with Doug Kennedy December 21st

Whereas most of the webinars that Doug Kennedy presents for TRACKPulse clients target the frontline reservations sales staff, Doug will close out the year by providing reservations leaders with several engaging and easy to implement train-the-trainer ideas that can be used for both small-group meetings as well as individual agent training. Doug will also provide general guidelines for staff recognition and incentives.

Webcast With Doug Kennedy

TRACK Hospitality Software Hosts Webcast with Doug Kennedy October 20th

This webcast covers: How to encourage those who are surfing online to call directly. - Turning the 'I’m just checking rates' question into a conversation. - Positioning yourself as a local area expert. - Explaining the benefits of booking directly right now, vs. going back online.

Hotel Marketing Advice

Marketing Directly to Your Guests

Expedia and other OTAs have large marketing and advertising budgets, which help them to develop flashy commercials and find their way to the top of search ranks. Your budget probably doesn’t quite stack up in sheer numbers, but with the right tactics you can compete with the major players at a local level.

Hotel Reputation Management

Hotel Reputation Management Part 2: How to Maintain and Improve a Good Reputation

Last week we discussed how to repair a damaged reputation. But what if you already have a good reputation? If your reputation is good you don’t want to get complacent. Regardless of what kind of reputation you currently have among past guests and interested travelers, more work can and should be done in order to ensure the future success of your business.

Hotel Reputation Management
Hotel Review on a tablet

Hotel Reputation Management Part 1: How to Repair a Damaged Reputation

In the hospitality and travel industry, a property lives and dies by their reputation. In order to boost guest loyalty, get more referrals, and continue growing your business year after year, you have to spend time proactively managing your reputation. For some property managers, reputation management might involve working to fix a damaged reputation, and for others, it might simply mean doing what you can to improve the already-good reputation that you’ve worked hard to establish and maintain as a business over the years.

Digital Marketing

Driving Traffic to Your Properties Website

More guests staying at your property means you’re making money. That seems like pretty straight forward logic, but digging deeper you need to ask yourself 'How are these guests actually finding and booking their trip?' With OTAs flooding the market, many properties are overwhelmed with seemingly can’t-miss opportunities to generate bookings.

Email Marketing

Quick Guide to Email Nurturing

To build a sustainable and profitable business in the travel & hospitality industry today, you need to be using email to nurture relationships with past and future guests. Spending time engaging with your guests and followers on social media is beneficial, making phone calls is crucial, but email is an absolute must. It’s one of the best ways to reach, nurture, and segment your audience.