Challenges visitors to be brand-aware and to think about not only the influence that branding has on society but also the influence society has on branding. Promotes itself as an online exchange, providing the opportunity for dialogue on the subject of brands and branding from practitioners around the world through online debates and white paper submissions. Provides a global scope, offers original branding content, has an independent voice and will appeal to a wide range of visitors - from the curious browser to the committed ad-man. Offers free access to all information at the site and easy navigation makes light work of it.
Visit Web Site